Best email list building tools & software

Best email list building tools & Software: 210% SUCCESS

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In basic terms, Email List building or List building is the operation of creating a database of email addresses. To be exact, it’s the operation of generating an email address list (contact list) of the audience who decide to receive details about your items or merchandise you are selling online. These users could be the ones who are simply interested in your services or subscribe to your newsletter.

Having mentioned that, you must also remember that purchasing email lists are not exactly considered Email List Building. Your people must willingly ‘opt-in’ to receive the email of your brand.

But that’s easier said than done. So, a bit of help is required now and then. Presenting the top ten robust list building tools you require to boost up your e-commerce business.

Best email list building tools

1)  Layered Popup for WordPress:

Layered Popup plugin– this plugin considered being the “emperor of popup plugins’ is something very attractive, unique, and captivating in the way, it looks to the viewers. Other popup technologies would at one point stop you by existing templates where you will be capable of changing the font, color, and text.

But, the scenario is totally different with these layered popup plugins that permit you to get your imagination, thereby making your dream pop ups for your pages to capture the user’s attention.

It has various kinds of popup plugins that you will be capable of utilizing as per your needs. EasySendy Pro has got integrated with the Layered Popup plugin, and consumers have begun utilizing it for quite something from now. With the use of this popup, the amount of consumers has gone up as high as 60k, which has, in turn, used Pro to grow their business.

2) Ninja Popup:

Yet one more highly popular popup WordPress plugin, the Ninja Popup, is widely utilized by marketers for developing their email list of all subscribers.

It has been around in the plugin store for a pretty lot of time, and they’ve got a whopping collection of features and 22 themes. They’re attractive, well designed, and also easy to implement. In addition to this, they’ve got a ton of styling features and are moderately rated.

3.) Thrive Leads:

This Application is considered to be a leading generation plugin for the WordPress framework. Thrive Leads is a list-building solution to gather email addresses, which were made by a group of developers who were dedicated to conversion optimization. This solution permits you to have your own list building ability that further permits a favorable conversion rate.

You would be capable of experiencing an explosive list of growth along with fantastic business advantages. Besides that, Thrive Leads have got a few cutting edge conversion methods utilized by smart business owners and growth hackers.

4) Pippity:

Yet one more versatile tool for email list building through which you will be capable of creating very eye-catching popups. Pippity is a WordPress plugin that would allow you to include popups inside your WordPress website.

It has a variety of advanced functions that would provide you the privilege to swap almost anything in your popup, including fonts, color, text, background images, layout, and much more. It includes some highly advanced options for configuring the behavior of the popup.

5) OptinMonster:

Optinmonster is one of the most robust email list building tools when it comes to developing slide-in and popups for your website. This particular tool comes pre-loaded with tons of unique and attractive themes, which you will be able to modify or utilize their intuitive builder to develop your slide in and pop up from scratch with CSS and Custom HTML.

6) Optimonk:

Optimonk was in 2014 with the goal to revolutionize the method of e-commerce websites to enhance conversions. They’ve made over 3k e-commerce websites, adding some of those websites that are now dominant in the current market.

You will be capable of recovering a total of fifteen percent of your abandoned users by tracking visitor’s behavior and on-site retargeting, detect existing visitors, boost conversion, and display targeted offers.

It has a huge range of features like real-time analytics, A/B testing, and so on. Integrates with a variety of websites and unique e-commerce platforms, Optimonk is the business e-commerce platform or an ideal tool to enhance your conversion rate.

7) Opt-in Popup:

The opt-in popup is an aspect of the Bloom plugin from many Elegant Themes. It has been exceptionally made for WordPress and allows you to include popups to your site for email list generating.

The ideal part about this tool is that it is pre-loaded with a huge collection of templates from which you will be able to select, and then you could modify text, colors, and fonts from there.

8) Hello Bar:

It is utilized for including scrolling header bar to the website. It works almost on every website without providing much importance to the CMS (content management system) behind it.

It’s highly modifiable as the admin interface permits you to customize the colors, text, and placement of the bars. It has an advanced and feature-rich targeting option so that you could make the bar visible for certain visitors only.

9) ConvertPlug:

This is a spectacular list building plugin that is a powerhouse of tools and features for turning the present, past, and potential consumers into loyal ambassadors. Along with these advantages, it’s pretty affordable, which in turn permits the medium and small scale businesses to utilize the plugin for email list creation.

Experts consider this to be a ‘must-have conversion function’ for every e-commerce site. Millions of marketers are utilizing ConvertPlug to increase their conversion amount pretty efficiently and faster.

10) Pop Ups andSlide-ins:

Slide-ins and Popups appear inside separate boxes. They would either slide or pop up somewhere on your website page, which would permit you to gather the visitor’s email addresses. They’re by far the ideal way by which you could gather a lot of email addresses and create your email list.

11) Sleeknote:

Sleeknote is an ideal tool utilizing which you could add slide-ins and popups to your site. They’ve got a great visual popup that is ‘hands down,’ is the ideal around and makes it easy to make modified designs that would suit your business type.

12) Smart Bar:

It’s one more tool utilized for including scrolling headers to your web pages. It’s a segment of the Broader SumoMe collection of tools. Free to utilize, Smart Bar works on any web page regardless of the tech behind it. You could optimize the bar to utilize it on both the desktop as well as a mobile device.

13) List Builder by SumoMe:

List Builder is a free tool utilizing which you could add popups to your site. It’s a segment of a broader SumoMe collection of tools. This tool is impressively easy to get began with and will permit you to do the needy modifications of the popup, including font, text, and colors that could be utilized to gather email addresses.

14) Header Bar:

Suppose you’re looking for something that is extremely active. However, hassles-free to utilize, then it’s absolutely targeting the header bar. They’re small bars that appear at the top of the website. As the user scrolls down the website, they remain at the top of the page and make sure that it’s always insightful.

15) GetSitecontrol:

GetSitecontrol is a collection of 7 website widgets that are nicely managed from a solo dashboard. It is a perfect widget for your website as it provides features like opt-in email form, surveys, contact forms, share, popups, follow buttons and live chats- all-in-one roof.

Fast and easy to install, you would be capable of creating beautiful surveys, live chats, contact forms, social media buttons, and opt-in form popups in a few minutes. It has a subscriber widget that has a customizable opt-in form, which would help you to get more subscribers, especially for emails.

What email marketing software prove to be supportive?

Online audiences are fast-growing, and they tend to go from one to another in a matter of a second. So each aspect of your UI (User interface) counts when you want their attention. Having a nicely designed web page would not always lead to the fact that you will be having tons of visitors to your web pages who will come back again and again.

Therefore, your potential consumers may miss each new thing that would take place in your online business. This is when the email marketing campaign should be coming in handy. Just a single click away.


You will be capable of keeping your subscribers updated about all the essential news related to your all kind of eCommerce business. In turn, this makes your subscribers revisit your web pages frequently and keep coming back to you, providing them a better brand recall.

Expert people like Joe Pulizzi, CEO, and founder of the Content Marketing Institute, mentioned that an email list is crucial as one can’t build her/his content on rented land.

He said that the first step is to gather email addresses whereby a particular person could understand who her/his readers are. Hopefully, they would be her/his customer soon. If the person’s goal is to drive massive sales or keep customers happy in a way, then she/he would first need to get them as an aspect of her/his audience.


ActiveCampaign seeks to give users a straightforward way to engage with consumers through personalization and automation.

One of their significant features is their Automation-Map tool that saves users effort and time by providing a clear overview of the automated workflows. Users could then identify bottlenecks, plan new automation, and adjust to their current communications workflow on the go.

ActiveCampaign gives automated goal tracking to help all the users see what happens at every stage of their funnel to tweak their strategy as necessary to enhance engagement.

Other helpful tools come with email segmentation, predictive and dynamic content, event tracking and site, and the capability of creating sign-up forms. Consumers have the choice to blend ActiveCampaign’s email marketing solutions with any other tools like sales automation and CRM.

There are 4 unique plan tiers, beginning with Lite (Price: $9 per month) and extending to The Enterprise (Price: $229 per month).

Plus: $49 /month 14-day Automation map
Lite: $9/month Drag-and-drop email designer
Enterprise: $229 /month Free migration services
Professional: $129 /month More features at ActiveCampaign

Cons & Pros of ActiveCampaign Email Marketing Software

ActiveCampaign provides a risk-free, fourteen-day trial to potential consumers. Another perk of utilizing ActiveCampaign is their Gmail extension function, which permits users to import contacts then streamline communications.

But, one essential process that ActiveCampaign lacks is the capability of creating and sending customer surveys.

Gmail extension No customer surveys
Credit card not required for trial Customer support only during business hours

What Customers Are Saying

The online business owners report high levels of fulfillment and satisfaction with ActiveCampaign for helping them streamline marketing workflows.

One customer wrote, “Active Campaign has enhanced the effectiveness and quality of my communication with students and clients,” adding that the application has been an ideal time-saver.

2.) Campaign Monitor

Campaign Monitor seeks to be a fundamental, intuitive solution that does not need a ton of time or tech-savvy to make professional-looking emails.

They provide various customizable templates, a drag-and-drop editor that lets users develop their emails from scratch. Templates are optimized for mobile viewing, so Campaign Monitor users could be confident that their emails would look good, regardless of the machine on which consumers view them.

The email templates and editor are one of Campaign Monitor’s core functions on all 3 of its plan choices. Other core functions include general marketing automation and an analytics suite.

Consumers who upgrade from Campaign Monitor’s free plan to their Premier or Unlimited plan get tons of added functions. It comes with unlimited spam testing, priority consumer support, and the capability of deploying emails based on time zones.

Basic: $9 per month the free trial account only Drag and drop email designer
Unlimited: $29 per month Time-zone delivery
Premier: $149 per month A and B Testing
More functions at Campaign Monitor

Cons & Pros of Campaign Monitor Email Marketing Software

Although Campaign Monitor does not provide a free plan, nonprofits could take advantage of a fifteen percent discount. There is an option to pay per campaign if users require only services on an ad-hoc basis.

A potential drawback is that they offer 24-hour consumer support Monday through Friday.

Pay-per-campaign option No customer surveys
Discounts for nonprofits 24-hour customer support only available M-F
Analytics suite No free plan

What Consumers Are Saying

Campaign Monitor fans say they love the company to get an easy-to-use User interface and be a great value. “We are web developers, and their API is fabulous. It’s straightforward and easy,” writes multiple users.

One more user called it “the ideal email marketing solution my squad has worked with.”

 3.) Drip

Drip is one more email marketing software that is best for e-commerce business owners. Besides that, they state that their goal is geared towards helping tiny, independent online shops “grow by providing everyone the identical robust automation tools as the huge guys.”

Those pro tools come with dozens of integrations, adding ones with the popular e-commerce platforms like WooCommerce, Shopify, and Magento. Drip permits users to store consumer data, making it smoother to target emails and notifications to consumers based on factors like abandoned carts, previous purchases, and more.

Potential users could try Drip for free or request a detailed demo. However, to utilize the service long-term, you would have to sign up for a premium plan.

Prices begin at $19 per month based on hundred subscribers, with the price increasing as your users do. Other functions provided by Drip come with opt-in forms, detailed email analytics, and email segmentation.

$19/month and could send unlimited emails with five hundred people in the account Fourteen days Analytics dashboard
A and B testing
Optimized for eCommerce
More features at Drip

Cons & Pros of Drip Email Marketing Software

Drip has many tools to provide for any e-commerce users, and there are a few significant functionalities that the software does not offer. Users could not create customer surveys, and there is not an image library to build emails.

In addition to a free trial, consumers could take advantage of a free demo.

24/7 customer support No image library
One-on-one demo available No customer surveys
Large number of integrations

What Consumers Are Saying

Consumers laud Drip for being an intuitive solution for online email marketing. “If you can sell a ton of unique types of items, Drip’s capability of helping you segment the audience automatically is amazing,” writes one customer. “The Facebook custom audience integration is pretty helpful and has an upped targeting strategy of ours as well.”

4.) AWeber

AWeber is worth considering for customers with a tiny audience and a requirement for an affordable and fast email marketing solution. They provide a general Free plan that could accommodate up to five-hundred subscribers, with the choice to upgrade to their premium plan as your consumer base grows.

Their pre-packaged Pro plan could accommodate up to 25,000 subscribers. However, they would also make customized accounts for users with bigger audiences.

General features added in Free and Pro plans come with an automated email workflow, the ability to create and send newsletters, a drag-and-drop email builder, and an image library with millions of professional images. But, emails sent through the Free plan would add AWeber branding.

Upgrading would permit you to deduct this branding, get you more powerful segmentation abilities, and email split testing and pro reporting tools. AWeber gives customer support through phone, email, and live chat.

Basic: Free 30-day Free plan
Pro: Email template library
0 to 500 Subscribers: $19 per month Integration of E-commerce solution
501 to 2500 Subscribers: $29 per month Many more features at AWeber
2,501 to 5,000 Subscribers: $49 per month
5,001 to 10,000 Subscribers: $69 per month
10,000 to 25,000 Subscribers: $149 per month

Pros & Cons of AWeber Email Marketing Software

AWeber provides an attractive free solution to prospective consumers and those on low budgets. Their consumer support is robust, with replies available via email, phone, and live chat. But, paid consumers should be aware that subscriber counts add unsubscribed emails and that AWeber charges costs for list storage.

24/7 customer support Include unsubscribed emails in the overall count
Free plan available Additional charges for list storage
Landing pages

What Consumers Are Saying

Many AWeber’s consumers say they like this brand for their customer service and easy-to-use user interface. “We have tried other providers as well, {AWeber} is a lot better than the ‘industry leaders,’” writes one potential customer. “They have offered a reliable service, and it is excellent they’ve got a live chat on their website.”

5.) Constant Contact

Constant Contact has been a player in the email marketing application game; its longevity is mostly due to its robust functionality and user-friendly interface.

On top of that to email marketing, Constant Contact provides tools for making websites and eCommerce stores, the capability of integrating social media marketing inside your strategy.

Customers could select between Constant Contact’s standard Email plan. This plan starts at $20 per month, or their Email Premium plan. It starts at $45 per month and adds a broader number of functions, including dynamic content, pro email automation tools, and the capability of creating customizable surveys, forms, and polls.

Both plans come with several marketing tools, an AI-powered logo maker, Instagram and Facebook ad integration, the capability of integrating Constant Contact to other marketing tools you might utilize. On top of that, it comes with a pre-installed marketing calendar to make an excellent decision and execute your strategy.

Email: $20 per month 30-day 24/7 customer support
Email Plus: $45 per month Social media integration
Smart email editor
More features at Constant Contact

Cons & Pros of Constant Contact Email Marketing Software

Companies that require e-commerce tools might find Constant Contact to be a robust solution. E-commerce features include online payment options, total sales, and inventory management.

Constant Contact provides a free trial, there isn’t any open plan, though, and several essential features are just available from the more pricy Email Plus plan.

Free trial No free plan
Ecommerce tools Several vital features only available with email Plus plan

What Consumers Are Saying

Consumers say Constant Contact is an ideal solution for its contact management and flexibility. “We love the software and a lot of unique template selection to use for mailings,” writes the company. “We love that we’re able to change fonts, color, backgrounds, and also layout with ease.”

6.) HubSpot Marketing Hub

Most companies that are trying to combine all of their marketing requirements under one umbrella might wanna consider HubSpot Marketing Hub.

As the name suggests, this is an one pack solution that provides tools for converting leads, growing traffic, and tracking consumer engagement. Consumers could blend HubSpot’s tools for sales, customer service, marketing and CRM inside one powerful platform. This permits you to make a consistent funnel which will attract attention, and also help retain and engage consumers for long-duration business.

HubSpot makes developing eye-catching newsletters and emails easy with collaboration tools for your team, a “what-you-look-is-what-you-get” editor,and mobile optimization for each communication.

There are 3 levels of marketing hub plans, ranging from Beginner to Enterprise, however, the real value is in bundling the marketing plan with their all hubs for sales, CRM, and consumer service. Users could choose to customize their own or pre-made bundles.

Cons & Pros of HubSpot Marketing Hub Email Marketing Application

Although HubSpot customers require to pay for the brand’s most powerful tools, there are a few free standard tools available, including list segmentation, email marketing, and ad management. This is a pretty amazing way to learn if this company is worth the investment, as they‘re one of the most expensive solutions available nowadays.

What Consumers Are Saying

Consumers like that HubSpot Marketing’s Hub email marketing application is pretty basic to use, yet powerful. “It’s like a child’s play for anyone to create an amazing-looking e-blast,” writes one consumer. “The email templates are pretty and look flawless, and the drag-and-drop user interface for e-mails is easy to utilize as well.”

7.) GetResponse

GetResponse seeks to offer users an all-in-one solution to the digital marketing requirements. This includes providing tools for integrated email marketing, building newsletters, landing pages, analytics, and much more.

There are 4 unique plans available through GetResponse. GetResponse MAX is an adaptable enterprise solution with a custom IP address, custom consulting services, and customer support.

Companies that require something simpler could select between GetResponse’s Plus, Basic, and Professional plans, with monthly costs beginning at $15, based on a subscriber list of max 1000.

These plans come with autoresponders, email marketing, Facebook ads, and sales and lead funnels. GetResponse provides all users access to a massive library of the landing page, email, and webform templates, 5000 stock photos.

Upgrading to a Professional plan or Premium Plus would get you the capability of accessing more robust automation tools, building an unlimited number of customizable workflows, and conducting webinars.

Plus: $49/month 30-day Drag-and-drop email editor
Basic: $15.00/month/user Automated blog digests
Max: Custom quote Custom and dynamic content
Professional: $99/month More features at GetResponse

Cons & Pros of GetResponse Email Marketing Software

GetResponse’s providers are identical among its Plus, Basic, and Professional plans, although one place the Basic plan lacks is possibly the most essential — automation tools.

Consumers need to upgrade to access automation segmentation, event and site tracking, and other functions. All consumers get access to 24/7 support and a considerable number of application integrations.

Image library Automation tools limited in the Basic plan
24/7 customer support
Multiple app integrations

What Consumers Are Saying

GetResponse has developed its reputation for affordability and reliability. “GetResponse is a quality platform which has been very reliable with the overall design and delivery of marketing emails,” writes one user. “The quality is nice, the costs are competitive, and the consumer service is great as well.” 

Frequently Asked Questions

What is email list building?

An email list is a collection of authentic email addresses that a company or an organization could generate when engaging with their loyal consumers through lead-generation marketing campaigns.

How do you create an email list?

You’ve to develop a magnificent email list to begin from zero and cover some high-quality marketing strategies. From the beginning, you require to make a long-term content creation strategy with customized CTA for blogs and landing pages.

Then, do not miss to make multiple email list giveaways. After all, you’ve to create a pop-up for the site and each page of it. For specific pages, you could develop a timed pop-up survey so you can analyze the visitors’ interests.

How do you manage email lists?

For managing a robust and healthy email list, you have to welcome new subscribers and then permit them to select the email frequency. You need to arrange a legitimate and clean email list for successfully executing your marketing efforts. Do not miss to re-engage or eliminate old contacts from your email list.

What is a good size email list?

The size of the email lists could be any amount, but thousand people or subscribers will be known as a good size email list.

What is the best email marketing platform?

Easysendy is an effective and powerful email marketing platform specially developed for tiny businesses to accomplish successful email marketing campaigns as well as boost ROI.

 Is purchasing an email list a good idea?

No, Purchasing an email list is a very bad idea because those emails might not be genuine; it would waste your time and money as well.

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